Monday, March 7, 2016

Super Saturday: Rubio And Allies spent more Than Double The Field Per Vote


By Richard Greene, March 06, 2016 CNN

(CNN)The numbers on Super Saturday are small -- five states, with fewer than a million votes cast across all contests on the day -- but they're no less fun for that.

Take Marco Rubio. The Florida senator and his allies spent nearly twice as much in TV advertising per vote as all other candidates combined -- Republicans and Democrats.

Here's how that breaks down: Conservative Solutions PAC, which backs Rubio, spent $124,590 on ads in Kansas, Kentucky, Louisiana and Maine in the 15 months up to Saturday. Rubio took 85,064 votes across the four states, which works out to $1.46 per vote.

That might seem like a good deal until you see the numbers for the other candidates.

Donald Trump and John Kasich spent no money on advertising. Trump got the largest number of votes in the Republican field, with 230,443, while Kasich came last with 62,554. Both spent zero dollars per vote.
 

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