JERUSALEM (Reuters) - He has accused Barack Obama of anti-Semitism, suggested his own country's president was not important enough to assassinate and described U.S. Secretary of State John Kerry as having the mental abilities of a 12-year-old.

Ran Baratz's Facebook and web page barbs might have remained forever on the margins of social media, save for one thing: the appointment of the 42-year-old philosophy lecturer as Israeli Prime Minister Benjamin Netanyahu's new communications director.

As head of public diplomacy and media, Baratz, who was named to the post on Wednesday, will be tasked with improving Israel's reputation in the world.
 

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