The politically charged 2018 American Music Awards produced dismal viewership, setting an all-time low rating for the annual special.
According to Variety, Tuesday night’s “American Music Awards” on ABC earned a disappointing 1.8 rating among the key demo of adults age 18-49 with 6.5 million total viewers, according to the Hollywood trade publication. The total was down 25 percent compared to its 2.4 demo rating in 2017.
According to Variety, Tuesday night’s “American Music Awards” on ABC earned a disappointing 1.8 rating among the key demo of adults age 18-49 with 6.5 million total viewers, according to the Hollywood trade publication. The total was down 25 percent compared to its 2.4 demo rating in 2017.