Monday, February 26, 2018

Team USA Strikes 1st Curling Gold But Olympics Ratings Slide To 2018 Low


By Deadline, Feb. 24, 2018

After almost being eliminated earlier in the XXIII Winter Games, last night’s all-time first gold medal in curling for Team USA was a sweeter than usual win for skipper John Shuster and crew.

However, played past the midnight hour on NBC Sports Network, the victory, witnessed by a crowd-pleasing First Daughter Ivanka Trump and others from the US delegation there for Sunday’s Closing Ceremony, did nothing to help NBC primetime ratings bottom line. And bottom is the operative word today as Olympics fatigue has definitely set-in for the final stretch of the 2018 international competition for the Comcast-owned outlet.
Read More: http://deadline.com

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